We get that the logistics and day-to-day running of a business is incredibly challenging work.
Even more so if you’re running a small business that has other issues to grapple with, such as attracting new customers, retaining talent, or securing funding.
This is why it’s worth investing in powerful business software to help you manage different parts of your business.
Of course, there are 100s of clever software that can do all the heavy lifting for you, each boasting an impressive array of features and superior functionality.
But how do you choose the best small business software that’s exactly right for your needs?
The answer lies in finding the right combination of tools that cater to the requirements of your organization and team.
This article will look at some types of software that are essential for your small business. We’ll also check out the key features to consider, and see if a work management platform like staging-mondaycomblog.kinsta.cloud can address your needs.
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What kind of software does a small business need?
As a small business owner, you could have several business goals such as increasing market share, boosting revenue, and improving customer service.
Whatever your short and long-term priorities are, you’ll need basic systems in place to keep things afloat so that your business can operate successfully.
A sound recruitment process attracting a team of high-performing salespeople, for instance. Or, an efficient CRM that can capture all your leads and record client communication.
Let’s take a look at some of the key pieces of software that can help to support and strengthen your business.
IT software
Modern IT departments — whether it’s a single person affair or outsourced completely — need to adapt quickly to changes in technology or risk losing out to competitors.
Let’s go through a few features to keep in mind when you’re looking for good IT software to enhance your operations.
Automation
When you’re a small business there’s likely to be a number of repetitive tasks that can be a significant drain on your time and resources.
Make sure you choose a software that can allow you to easily automate day-to-day jobs.
For example, tasks such as sending an automated response to an email inquiry, or a series of emails onboarding a new client or employee.
Customized to your needs
Every organization is unique, and you’ll want to choose a software that’s suited to your IT requirements, as well as that of your team.
Additionally, it should be easy-to-use, and give you the flexibility to grow with your business.
Integrations
Every team is now used to working on different apps and tools based on their preferences.
So it becomes even more important that your solution integrates seamlessly with your software ecosystem.
We believe we can help you find exactly what you’re looking for with staging-mondaycomblog.kinsta.cloud
staging-mondaycomblog.kinsta.cloud is a Work OS that’s designed to help teams track and manage their work easily.
Here’s how staging-mondaycomblog.kinsta.cloud’s IT software can specifically improve your company’s IT operations.
- Helps you manage all IT requests, orders, and projects in one space
- Track and coordinate different aspects of IT operations — supply management, orders and inventory, and facility management
- Give you a real-time snapshot of your IT team’s entire workload in real-time
- Integrates with your preferred tools by bringing data from other apps.
Also, you can be assured of compliance certifications and advanced security features such as audit logs, SSO, and session management.
It’s worth taking a look at one of our IT operations templates to see how you can manage your IT operations with control and efficiency.
CRM and sales software
There’s a reason CRM is the fastest growing software today.
That’s because sales and marketing teams across industries are using powerful sales and CRM systems to improve cross-team collaboration and efficiency and grow in an organized manner.
A good sales and CRM software should help you:
- Capture and track your leads, and have automation systems in place to allow you to book appointments, schedule meetings or calls, and follow up with leads
- Visualize your sales pipeline and streamlines processes across multiple teams
- Aid collaboration between the sales and marketing teams and help them work together on targets
Here’s why:
- Offers you an intuitive interface that gives you total control of your sales pipelines and workflow.
- Helps you manage and track all your data — tasks, leads, documents — in one platform.
- Offers powerful custom automations — such as notifications — that integrate across tools and trigger customized workflows that save your team time.
How about checking out our variety of customizable CRM templates that can get your team up and running in a few clicks.
Marketing software
Today’s knowledge economy has made it even more challenging for small companies to attract, engage, convert, and retain new customers.
For instance, the top 3 marketing tools used by small businesses are email (54%), website (51%) and social media (48%).
Which means that small businesses need to focus on multiple channels to deliver integrated marketing campaigns across events, product launches or projects.
Here’s how good marketing software can amplify your team’s efforts to plan and track effective marketing campaigns.
- Streamlines your marketing campaigns and helps you manage everything within a single platform — including an editorial calendar, social media, and email marketing.
- Takes care of routine tasks such as follow-up emails to leads, scheduling content, and organizing customer information.
- Helps you build relationships with potential customers by engaging them at every stage of the sales funnel.
staging-mondaycomblog.kinsta.cloud is the ideal platform to help you manage and track all kinds of marketing requirements — from content planning and creative requests to digital asset production and events.
Here are key ways staging-mondaycomblog.kinsta.cloud can boost your marketing impact.
- Help your team manage multiple campaigns, track progress and save time via customized workflows.
- Gain visibility, optimize campaigns, and measure success via high-level dashboards — timeline, calendar, Gantt chart, Kanban etc.
- Collaborate and share information easily with your team, clients and stakeholders to deliver projects quickly and efficiently.
- Choose from our library of customizable marketing templates to get your team up and running in no time.
Accounting software
As a small business you probably don’t have a whole accounting department to help you with bookkeeping, financial reports, or other accounting tasks.
But clearly tracking your finances is important for your success — 29% of small businesses fail due to a lack of cash.
But if splashing out on a fancy accounting software provider is one expense too many at the moment — don’t worry — we’ve got you covered here too.
Here are key ways staging-mondaycomblog.kinsta.cloud works to support your accounting system.
- Help you manage your monthly expense tracking including automations that alert you when a payment is due
- Easily track each invoice you send, when it’s due, and the amount so you’re always on top of your cash flow
- Monitor the overall financial position of your business — and make plans for the future — using our budget tracker
All things that are important for a growing business.
HR software
Recruiting talent is one of the biggest challenges facing small businesses who usually have smaller budgets and limited resources.
Some small businesses may not even have a budget for HR staff. The admin team might be in charge of recruitment and onboarding or payroll may be carried out by the accountant.
But powerful HR software can address some of the pain points facing small companies.
For instance, HR software can
- Help you manage the recruitment process — from tracking applications and coordinating with hiring managers to attracting top talent.
- Address employee development by managing both engagement strategies and the performance reviews process.
- Manage the daily workflow of your team, and help you view your employees’ workload.
- Make onboarding a simple and efficient process
We get that small businesses can find it overwhelming to handle different aspects of HR, whether this is attracting new hires, onboarding them, or promoting employee well-being and engagement.
With staging-mondaycomblog.kinsta.cloud you’ll experience a complete employee management system that can:
- Structure and display your HR processes visually so that you can view everything at a glance.
- Gives you a central workspace to plan and coordinate your hiring process.
- Make onboarding new employees a breeze by structuring the process.
- Help you plan activities to boost employee engagement, and oversee performance reviews with ease.
Project management software
Project management is tricky and without powerful software helping you track all the variables, it can turn into a proper nightmare.
Investing in good project management software can help your team tackle multiple aspects of day-to-day operations. This can include resource planning, task coordination, team management, collaboration, and data visualization.
Did you know 66% of companies reported that they could execute projects within budget when they used a project management tool?
What features to look for in the best small business software?
There are certain key features to consider when you’re looking for business management software that’s right for your team.
Visual progress
You should be able to view the bigger picture of your business, as well as zoom in to see the details if needed.
It’s also useful to have the option to view your data in different ways — calendar, Kanban, timeline or Gantt charts — to reflect the different preferences of your team.
Easy onboarding
A user-friendly design goes a long way in getting your team to accept and use the software quickly.
The platform should be simple, flexible and easy-to-use so that you needn’t spend hours training or onboarding your team.
Third-party integrations
Make sure that your solution easily syncs with the existing tools your team is already using.
This ensures that you don’t have to go through the hassle of moving your business information from one tool to the other or switching back-and-forth between platforms.
Customizable workflows and automations
In keeping with the diverse needs of your team, you’ll want to have the option of customizing workflows that reflect your preferences.
From custom data views, columns, and colors to setting up your own automations that can take care of routine tasks.
Collaboration
Your software should aid easy communication within the same platform so that your team is aligned, and work together to meet deadlines.
This includes functionality to send updates and discuss workflow, as well as being able to share, upload, and edit files and documents.
As you might have guessed by now: a Work OS like staging-mondaycomblog.kinsta.cloud has the complete suite of features mentioned above (and more) to make your small business a success.
Are you ready to choose staging-mondaycomblog.kinsta.cloud?
As the world becomes more reliant on technology, it becomes vital for companies to be aware of evolving trends, and choose the right software to continually improve their operations.
Rather than choosing separate software to handle each area of your business — doesn’t it make more sense to put your faith — and money — in a catch-all solution?
staging-mondaycomblog.kinsta.cloud is so much more than your standard business software. As explained above, we can support and strengthen every aspect of your business.
After all, over 100,00 teams think we’re brilliant.
What would you like to manage with the staging-mondaycomblog.kinsta.cloud OS? Check us out yourself.
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